A group of former video game executives have banded together to launch a new token that will offer investors exposure to the growing gaming industry.

Rocket Token, announced Thursday, promises to offer every day investors the opportunity to tap into the $135 billion gaming business via a token that provides returns from a portfolio of games. The token can be compared to a REIT, which trade publicly on U.S. stock exchanges and offer investors exposure to a suite of real estate investments. The difference, however, is that Rocket Token will trade on a blockchain of the firm is devising.

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